Inclusion Empowers:
CMMB in Peru is working with families who already benefit from our health programs on socioeconomic projects as well. We know that including women in entrepreneurial activities not only benefit their families financially but also provides a source of empowerment for a group who is often left out of the economic sphere. As a result of this drive to empower women through commercial inclusion, CMMB has created a space where they can come to produce children’s gifts and earn money off of their hard work and creativity. Unlike many positions this women may otherwise hold collecting water or selling produce, this activity allows them creative license and time to use their imagination.
The mothers are guided by professional artisans who teach them how to make the products. Moreover, all of the toys are completely handmade by the participating mothers from non-toxic, sustainable materials, making these gifts socially and ecologically sound. They truly make the perfect gift.
Already, these beautiful gifts and toys are being sold at highly esteemed local markets, such as Dedalo and Las Vecinas. This program has also created a strategic alliance with the city of San Isidro, as a social development project, and they have been invited to participate in many different events as a result. The continued growth of the program is showcasing CMMB’s impact in the surrounding communities.
The creative process captured in photos, from design to completion.
Here are some of the articles designed and created by women. They are already being sold in specialty stores near Lima, Peru.
Watch this program in action.